Looks like you're in . Go to AU store ? Yes please or No thanks

8 Ways to Celebrate National Brush Your Teeth Day

The day after Halloween is often celebrated for its huge sales on unsold candy. But before you rush off to Target to stock up on caramels, did you know November 1st is also National Brush Your Teeth Day?

While slightly less exciting than half off chocolate bars, National Brush Your Teeth Day comes at the perfect time of year to talk about dental hygiene.  Whether you’ve eaten your share of the Halloween goodies, or you’ve chugged red wine just to get you through the costume party madness, your teeth have likely taken a ghoulish beating this Halloween season. Step away from the plastic pumpkin and check out these fun ways you can celebrate National Brush Your Teeth Day and erase that candy-coated guilt.

1. Treat Yourself to A New Toothbrush

Did you know it’s suggested you change your toothbrush every 3 months to keep germs at bay? If you can’t remember when you bought the toothbrush you’re using, it might be time to upgrade. Try something electric like an Oral-B to really knock out the damage done by your Halloween binging.

2. Sip Green Tea Instead of Coffee

You may think you need that dark, caffeine loaded goodness to wake you up after a night of celebrations, but a nice mug of green tea can also do the trick. Besides its energizing properties, scientists have found that green tea can actually reduce the amount of plaque in your mouth and freshen your breath.

3. Plan a Spa Day for Your Teeth

It is a holiday after all. Why not make some time to spoil yourself with an at-home teeth whitening kit? Relax with a good book or find someone to give you a massage as you let whitening strips undo the damage. Self-care is an important tactic for surviving the stress of the holiday season. Don’t be afraid to pamper yourself and your smile.

4. Share a Smiling Selfie

Brush Your Teeth Day is definitely one of the lesser-known holidays on the calendar but confidence and body positivity are always trending. Show some love for yourself and your gorgeous smile with a joyful selfie. Tag it with #BrushYourTeethDay to show your support for dental hygiene and flaunt those pearly whites.

5. Drink Fruit Infused Water

It’s hard to make sure you get the recommended amount of water into your daily drinking habits. Coffee and sodas may be tastier, but they can take a serious toll on the health and on the appearance of your smile. Make a one-day commitment to drink healthy, fruit infused water to help curb those sugary, staining habits. Try some cucumber slices, frozen grapes, lemon wedges, or strawberries and mint to add color and taste to your water.

6. Make A Snack That’s Smile Worthy

Sugars and sticky treats are known to lead to cavities and other dental nightmares. Try filling your plate with a snack your smile will thank you for. Make yourself a healthy meal including crunchy vegetables and calcium rich items such as nuts, cheeses, and fresh greens. Not only will these foods help you feel amazing, they will also help build up your enamel and fight gum disease.

7. Invest In A Water Pick

We all know the shame that comes with answering the dentist’s favorite question. No, you probably haven’t been flossing regularly but maybe investing in a water pick will motivate you to begin. Finding a quality water pick you enjoy can add an extra burst of clean to your daily hygiene routine. If you’ve tried flossing before and found it uncomfortable or difficult to manage, a water pick is perfect for you.

 8. Swap Your Red White For White

There’s a reason you always see red wine in those late-night carpet cleaning infomercials. The drink is one of the leading causes of teeth staining and shares an equal amount of guilt with our beloved coffee. If you’re a wine lover, consider making the occasional switch to white wine. With fewer stain causing food items in your diet, your teeth are sure to see an increase in brilliance.

However you choose to celebrate it, #NationalBrushYourTeethDay is a great reminder to start thinking about taking care of your body as we approach the holiday season. Not only is your smile an important part of your overall health, it also is the first feature you’ll notice when you start getting tagged in all those holiday party photos.  We all want to look our best, and have something to smile about. Following these eight simple tips can help you celebrate your smile and have a happy holiday season.

Read more →

Halloween makeup: What's on trend for 2016

Each year there are common themes that emerge, and makeup artists use this opportunity to show off their intricate makeup skills. Of course, this year is no different, with a roll out of gruesome horror glam, evil Disney characters, to fun flirty looks involving illusions of melting, candy and sugar as well as ice-cream girls.

Sugar Girls

Girls just wanna have fun, especially when it involves the need to dress up, choosing an outfit and of course – deciding on how to do your makeup. Your Halloween doesn’t have to involve a dark or gruesome look. Why not chuck on a pastel coloured wig and have a play with your makeup collection and turn into a cute ice-cream girl? Melting looks and candy and sugar inspired tutorials are exploding all over YouTube for Halloween, and the best part is you don’t need a steady hand to apply that sugar! Desi Perkins does a great take on a melting ice-cream girl, which can be adapted to add in your own personal touch with actual candy or sugar. Our selection consists of a few of the most noteworthy tutorials and photos in this niche genre so your look will certainly be getting all the attention.

Keep in mind that both melting candy inspired makeup and gore inspired looks combined together are also at the top of the Halloween makeup list this year. You can pull a few things out from your pantry such as hundreds and thousands, and instead of putting them on top of cupcakes, use them on your eyebrows! Adding SPX makeup to only certain parts of your face such as one cheek, jaw line or neck will help you nail a “sugarfiend” look. Popular US YouTuber Nicole Guerriero created a Sugarfiend, candy killer look. The tutorial is a great example of how you can combine both cute and girly elements with dark gore.

Zombie Glam

If you are the type of girl who loves her gore and horror and doesn’t mind getting a bit nitty gritty when in search of a potential costume, then zombie like glam is for you. Everyone is getting on the half-face trend, meaning you don’t have to cover your whole face in prosthetics; there is always the option to leave your eyes out to show off fluttery lashes, or give yourself some sultry lips (whilst the other part of you is oozing fake blood).

Check out this zombie glam tutorial by loved by all Lauren Curtis, who demonstrates a great example of how you can still look glamorously gory. If you are a beginner, or not confident, in using prosthetics and still want to achieve a gore look check out Shani Grimmond’s beginner Bloody Mary tutorial which doesn’t use any prosthetic materials. The only special effects item is blood gel.

Have a look a few of our favourite examples when it comes to gory horror makeup looks ranging from those who are beginners to advance SFX makeup junkies.

Evil Disney

If you aren’t thrilled about getting (fake) blood on your hands, but still want to achieve that sassy mystical look we’ve got you covered. Evil Disney queens and characters are some of the most popular go to’s for this Halloween. It looks difficult to achieve, but follow this tutorial by Amanda Ensing to get the face of Alice in Wonderland’s Cheshire Cat. Don’t forget, it’s all in the details; you can sculpt out triangles with black nail polish, to give you the illusion of claw like nails. If you want to add a different spin on Cheshire Cat makeup, have a look at our top picks below.

Each Halloween, a handful of evil queens seem to rule. This year Snow White and the seven dwarfs’ Evil Queen, and Cruella De Vil are wearing the Halloween crown.  Take inspiration from Jaclyn Hill’s interpretation of this evil queen to get that flawless stand-out-from-the crowd look. Jaclyn’s tutorial is easy to achieve, and if you aren’t too confident with winged liner (or any liner in general) don’t forget to utilise some scotch tape. As mentioned in Jaclyn’s video, try using a flat top brush for the lower lash line to ace the sharp, tight look.

There is plenty of ways to modify your makeup look, because Halloween is about becoming anything. Remember that dark makeup is all the more impressive when contrasted by luminous white teeth (especially when seen at night!). Make sure your efforts aren’t let down by dull, yellow fangs. To ensure your teeth are as neon white as the Cheshire Cat’s give ‘em a quick once over with our whitening kits or strips.

Stay on trend by designing your own creation with our top 3 main trends: horror glam, evil Disney queens and characters, and melting candy inspired adaptations.

Happy Halloween!

Read more →

5 Ways Every Guy Can Improve His Appearance

When it comes to guys and their personal appearance, no detail is too small.  There was a time when manly men poked fun at those who had a few extra skincare products in their medicine cabinet.  Today, the men’s grooming industry is a $21 billion global business. Numerous research studies have confirmed that poor personal appearance can have a negative impact on various aspects of your life from professional success to finding a life partner.  If you feel like your look is falling a little flat, don’t head to the mall to spend all your money on new clothes.  There’s a lot more to enhancing personal appearance than what’s on your back.

1. Change your skincare routine

A lot of guys think a bar of soap and some water is all they need for their skincare regime but they’re actually putting their skin in danger.  In addition to stripping their skin of its natural moisture, they aren’t thoroughly removing dirt and dead skin cells.  They also aren’t taking steps to protect their skin from damaging UVA and UVB rays, as well as other free radicals.

The first thing guys need to do is determine their skin type. Likely, you’ll have either normal, oily, dry/sensitive, or combination skin. Once you know this, you need to select a cleanser that’s designed for your specific skin type. This is important because you’ll avoid removing too much moisture.  Your skin’s natural oil, or sebum, is what helps fight off the effects of aging and stimulate new skin cell growth.  You’ll also need a moisturizer with an SPF 15 for the daytime and a rehydrating cream for the night time. Your skin does its most aggressive repair work overnight.

If you’re really into mastering your routine, pick up some toning pads. These pads are best used after cleansing your face as they help to ensure that you’ve removed every speck of dirt.  Clean pores mean you’ll avoid the buildup that causes acne.  For those rare pimples keep a mild spot treatment with benzoyl peroxide handy and at least twice a week use a gentle exfoliating wash for a deeper clean.  Focusing on your skincare ensures you have healthy, glowing skin - a must to achieve your best look.

2. Invest in teeth whitening

The foods and liquids you consume on a daily basis might be good for your body but they can cause damage to your teeth.  Let’s face it - you use your teeth every single day and, like anything you use on a daily basis, they suffer from normal wear and tear.  Especially for those guys who are heavy coffee, tea, or wine drinkers, yellowing or browning of the teeth can become problematic.  Teeth whitening is a safe and effective method to reverse the darkening effects and restore your original pearly white smile.

3. Lift weights on a regular basis

Lifting weights at least three times a week has been scientifically proven to make you look better and improve the quality of your life.  On the surface, you’ll burn excess fat and pack on lean muscle. Of course, this will help you look great in your clothes no matter what you’re wearing, but regular exercise also releases endorphins which improve your mood, and your lifting sessions help you get better shuteye every night.  Not only will you look better, you’ll also be a happier, more well rested person.

4. Keep your beard in check

Beard culture has permeated popular culture for good.  Many fashion critics refer to this period as “peak beard”. It’s likely that you currently have a beard or plan on testing the waters at some point in the near future. If you do, don’t just let your beard grow wild without intervention.  To keep the hair soft and healthy, invest in a great beard oil.  It’ll help keep your beard and the skin underneath moisturized.  You’ll need to use a beard wash or shampoo every other day to get rid of the crumbs and grime and you’ll still need to visit the barber every couple weeks to make sure you’re trimming off unhealthy growth and keeping everything in order. 

If you aren’t planning on growing a beard, think about this: a study from the Journal of Evolutionary Biology revealed that women found men with facial hair more attractive, masculine, and capable of protecting them. It’s worth your consideration.

5. Change your diet

Your body reflects the quality of the fuel you put in it.  If you have a daily trip to McDonald’s on your schedule, you might want to reconsider.  Lean meats, vegetables, fruits, and plenty of water will help improve the condition of your skin, fight off unwanted weight gain, and give you more energy to conquer the day.  For extra effect, invest in a probiotic supplement or natural drink like kefir to make sure your gut bacteria stays in fighting shape.

Improving your appearance isn’t just some frivolous experiment. With these five tips, you can make long-lasting adjustments that will change your life for the better - for good.

Read more →

A Fun Look at the History of Dental Hygiene

October is both National Dental Hygiene and National Orthodontic Health Month so we thought what better way to celebrate and raise awareness than with a look back at how scary oral care used to be.

A Tooth Puller – oil on canvas by Jan Steen circa 1625

A Fun Look at the History of Dental Hygiene

We all know the routine: brush your teeth after every meal, floss as often as possible, and get regular dental checkups. While this is the modern guide to dental hygiene, it wasn’t always that way. The history of oral care shows just how far we’ve come, and how important it is to keep those pearly whites clean.

A Long, LONG Time Ago…

Some people think that dental hygiene is a modern concern, but this couldn’t be farther from the truth. As far back as 5000 BC people were talking about tooth problems. Historians found references to “tooth worms” that decayed teeth in an ancient Sumerian text. While the image is, well, less than appealing shall we say, it shows how impactful dental hygiene has always been.

Since modern humans came into existence, teeth have been an extremely critical part of our anatomy. We need our teeth to stay healthy and strong to ensure we can properly chew and consume the food we require to keep our bodies running. Without even realizing it humans also rely on oral aesthetics such as straight, white teeth to help us succeed in school, work and love (more about that in our next exciting post!).

We’ve Come a Long Way

Image Source

Over the years every culture tried to come up with ways to combat oral health problems. Imagine getting a toothache before modern medicine was invented! As the medical profession’s advanced, so did the ability to care for dental problems with more effective solutions. However, the “Father of Modern Dentistry” didn’t appear until 1723 when French surgeon, Pierre Fauchard began developing the field into what it is today.

Even though dentistry saw a lot of advancements beginning in the early 1700’s, there were still some pretty frightening tools being used. The Smithsonian has a great blog post with pictures of some early tools that dentists used to work on patients. If you’ve ever taken a peek at the shiny tray of instruments that your dentist uses when you visit, you might even recognize some of the predecessors to those tools in the post!

Image Source: Smithsonian

Dental Care for the Modern Age

Can you picture a world without toothbrushes? It might seem like they’ve always been around, but the modern toothbrush wasn’t even invented until 1938. Colgate’s comprehensive overview of toothbrush and toothpaste history states that, “The development of toothpastes in more modern times started in the 1800s. Early versions contained soap and in the 1850s chalk was included.” Soap and chalk sound pretty unpleasant, especially now that we have delicious mint and cinnamon flavored toothpastes to use every day.

There’s Science to Back It Up

Oral care isn’t just a ploy to sell more toothpaste. A 2015 study conducted by the Japan Dental Association summarizes it best, “Moreover, research has made it clear that dental and oral health has the potential to maintain and improve systemic health status.” In fact, the report delves extensively into the ways that dental hygiene can impact a patient’s recovery from surgery. If you think that keeping your teeth clean won’t have much of an impact on your body’s ability to heal, think again! All of your systems are interconnected, and the report explains that while your body is healing from surgical procedures it’s critical to maintain proper oral hygiene. Otherwise, you risk developing complications or even infections that can cause huge problems as your body attempts to recover.

What Is “Good” Oral Hygiene?

The Mayo Clinic goes as far as to call your oral health “A window to your overall health.” There are so many conditions that can be impacted by your dental care that it’s important to maintain the highest levels of cleanliness possible. How can you do that? Luckily, England’s NHS put together a handy guide to help you stay on-top of your dental care. They recommend the following (of course talk to a dentist first before following a new medical care routine):

  • Brush your teeth for two minutes (enough time to clean the surface of each tooth) just before bed and at one other time during the day.
  • Use a toothpaste with the appropriate fluoride concentration.
  • Don’t rinse your mouth right after brushing your teeth, it’ll wash away all of the fluoride.
  • Mouthwashes can help strengthen teeth, but follow the no rinsing rule to make sure the fluoride isn’t rinsed off.
  • Flossing is important to prevent both gum disease and bad breath.

Following these tips can help keep your teeth and gums from getting infections, not to mention keep your breath smelling sweet. However, if history is any indication, there will probably be updates and revisions to these best practices as dentistry makes advancements and medical care evolves.

So there you have it, dental care is just as important as your parents always told you. It’ll keep your teeth healthy for the rest of your life, and help you to maintain good overall health. We can consider ourselves lucky that dentistry and knowledge of dental care has come as far as it has over the centuries. Now it is simpler than ever to prevent those nasty “tooth worms” and keep your teeth strong and clean.

Now Get Cleaning!

Read more →

Maintaining Your Pearly Whites


Using our Pearly Whites products is an investment in your teeth. With Pearly Whites, you earn a pristine, glistening white smile. It’s a smile that exudes confidence. It’s a smile that you value. It’s a smile that you want to maintain. That’s why we’re going to take a moment to mention a few things to do to keep your pearly whites clean, healthy, and white!

Keeping Your Teeth Clean & Healthy

There are the obvious steps that we all should take to keep our chompers clean and our mouth healthy: Brushing at least twice per day, or brushing after every meal; flossing before brushing; and using mouthwash to tackle bacteria that causes plaque. In addition, it’s essential to visit the dentist often for more thorough cleanings. But there are a few tips that you may not yet know!


Consider investing in a Waterpik (or oral irrigator). These nifty little machines shoot a jet of water between teeth and into gums to remove more debris and bacteria. Although they shouldn’t be utilized to replace regular flossing (regular flossing is still necessary for removing debris that has clung to the surfaces of your teeth), they can further clean your teeth. Traditional floss falls short in that it can’t clean below the surface of your gums. That’s the beauty of the Waterpik, and it’s why you may want to add a Waterpik to your daily dental essentials.

The Power of Cinnamon

Sugar-free cinnamon-flavored chewing gum can save you from cavities! Who’d have guessed that a stick of chewing gum has the power to help your teeth? Sugar-free cinnamon-flavored chewing gum contains aldehyde, an ingredient that can help to wipe out bacteria that may otherwise cause cavities. In addition, chewing gums that contain xylitol can also help you to reduce oral bacteria. Pop in a stick or two of sugar-free gum per day to keep bacteria at bay.

Clean Your Teeth with Food!

Sticky foods are the bane of teeth. So are foods that are destined to get stuck between your teeth. Also, there are sugary foods, acidic foods, and foods that make bacteria prolific. Fortunately, there are also foods that can help you clean your teeth; they can even help to wash away more harmful foods! Reach for crisp veggies at the end of a meal to give your teeth a break from other foods. Carrots and celery are excellent options when you’re looking for that brushed-teeth feel while you’re without access to a toothbrush.


Water aids in whole-body health just as much as it aids in your oral health. Chase meals and drinks with a few gulps of water, and feel free to swish and gargle. You’ll remove a bit of debris, and you’ll mitigate the growth of bacteria. On top of that, when you hydrate, you’re giving your salivary glands much of the material they need to produce saliva. Saliva is essential for digestion, and it keeps your mouth and teeth healthy, so drink plenty of water every day!

Staying Pearly White

When it comes to staying pearly white, you can always count on Pearly Whites USA. We’re your source for in-home teeth whitening products. Getting the whitest pearly whites is simple with our line of whiteners.

Our On-The-Go Whitening Pen Express

Simple, fast, and effective, our Whitening Pen Express gives you the power to whiten your teeth while you’re on the go. Simply use the pen to place a bit of gel over the surface of your teeth. Leave the gel on for 15 to 30 minutes. Rinse. And voila! Your pearly whites are pristine! This product is perfect for maintaining white teeth, and it’s great for boosting the effects of our professional teeth whitening system.

Get Started with Our Starter Pack

Want to give our professional teeth whitening system a trial? At $59.99, our starter pack will give you a taste of the power of our professional teeth whitening system. This pack comes with the basics: Two 3 ml whitening gel syringes, two moldable mouth guards, and one LED light to activate the whitening gel.

Turn Pro with Our Professional Teeth Whitening System

Similar to the Starter Pack, but so much better, our in-home Professional Teeth Whitening System comes with one desensitising gel syringe, three whitening gel syringes, two moldable mouth guards, a mouth guard carrying case, an LED light, a color shade chart to track your progress, and an user’s manual. Get professionally whitened teeth from the comfort of your home at a fraction of the cost of a dentist’s whitening.

Double Down with Our Best Friends Pack

Why not whiten your teeth together with a bestie? With our Best Friends Pack, you can do just that. Track each other’s progress, and get pearly white smiles at the same time! And use the color shade chart to keep track of your results. The Best Friends Pack includes two Professional Teeth Whitening System Packages.

Comfort Calls with Our Coconut & Charcoal Whitening Strips

Coconut oil and charcoal make a powerful whitening combination. Charcoal soaks up stains from your teeth while coconut oil wipes out bacteria and reduces gum inflammation. Your mouth will feel great and look pearly white. This product is especially useful for those with sensitive teeth.

Are you curious about any of our products? Feel free to get in touch with a Pearly Whites representative here, or check out our frequently asked questions page here.

Read more →