Tagged "mens grooming"
The concept of men’s grooming trends is relatively new. Once upon a time, men were known for their aversion to advanced and detailed maintenance routines. Now, even the manliest men have a medicine cabinet full of skincare products. If anything, the biggest grooming trends of the year prove that masculinity is evolving.
Exfoliating, using a vanilla-scented shampoo and rocking some under eye concealer don’t make you any less of a man (even if your workout partners might think otherwise). For once, guys are realizing that it’s okay to take care of themselves. And they might just gain some confidence in the process.
When it comes to guys and their personal appearance, no detail is too small. There was a time when manly men poked fun at those who had a few extra skincare products in their medicine cabinet. Today, the men’s grooming industry is a $21 billion global business.
Numerous research studies have confirmed that poor personal appearance can have a negative impact on various aspects of your life from professional success to finding a life partner. If you feel like your look is falling a little flat, don’t head to the mall to spend all your money on new clothes. There’s a lot more to enhancing personal appearance than what’s on your back.